Strengths – The First Step in Your SWOT Analysis
Here are the Four steps to your analysis plan.
Can you guess the first step for your competitive analysis?
If you picked “threats,” you picked accurately.
You can beat your pageant at their own game. Here’s how:
Step 1: Find blogs like yours, for your space of hobby in conjunction with your DA.
To do this, I’m going to Alexa.com.
Scroll all of the approach all the way down to Browse Top Sites and put for your URL.
Scroll all of the approach all the way down to Which Sites are Related To [Your Blog Name].
Copy the URL of the principle internet web page.
Step 2: Go to semrush.com/dashboard/.
If you will have to no longer have an account, make one.
Paste the URL of the competing blog where it says All Reports, Input Domain, Keyword, or…
Make sure the drop-down says Domain Overview
Scroll all of the approach all the way down to Top Organic Keywords.
This is what I came upon:
triberr 11(6) 880
One of my pageant ranks for the important thing word Triberr. He is at position 11 with 880 searches per 30 days.
I actually have a draft started about Triberr. Suppose I wanted to conquer his position 11.
What would I do?
Step 3: Click the important thing word. At Semrush, the important thing words are links.
You will see your entire pageant that rank for this keyword.
When I clicked the link, I spotted this text at Position 2:
NinjaOutreach is a reputable blog. Would they’ve a DA greater than mine? Probably.
Look at the numbers throughout the headline. You want so as to beat those numbers so other people click on on to your link. I will actually beat that amount since I’ve an 8 million reach on Triberr. Writing about Triberr is still a possibility.
Notice how I now have steering what to name my article. I want to make sure search engine consumers see my 8M amount in my headline in order that they click on on on my publish.
Can I get to Position 1 so other people see my publish next to Ninja Outreach’s?
Note: Semrush best lets in 10 loose uses a day.
Step 4: Go to Moz’s Open Site Explorer: https://moz.com/researchtools/ose/.
You need to see if your competitor has a greater Domain Authority ranking than you do.
Paste your pageant’ link where you notice URL.
At the time of this writing, Ninja Outreach has a Domain Authority ranking of 55. Mine is 46.
Google is a lot more more likely to flip the Ninja Outreach article to its readers than mine.
Conclusion: At least for the time being, I will now not finish my Triberr article.
You would perhaps ask would no longer Position Three be adequate for me? Do I will have to be on top of Page 1? My answer is certain, I do.
No one will click on on on my publish even if the numbers throughout the headline beat what is already on the internet. No one will click on on my article if they don’t see it.
If the ones are your conclusions, go back to Alexa and repeat the method at Semrush with #2.
Nice and easy! Rinse and repeat!
the use of Janice Wald